We are Britt and Jake, the passionate siblings behind Etherealf Swimwear.
Our love for fashion and beach-ready style runs deep in our family—we come from a long line of creative entrepreneurs who have always embraced bold, trend-driven design. As the 4th generation in our family to build a lifestyle brand, we're proud to be the first brother-sister duo taking it to the next level with Etherealf : sexy, confident bikinis and swimwear made for real bodies and real summer vibes.
Hey, I’m Britt — you might know me from TikTok! As the creative force and lead designer, I live for fashion trends, coastal aesthetics, and empowering women to feel unstoppable in their skin. Growing up, my dad sparked my entrepreneurial spirit, but I wanted to carve our own path: fun, flirty, inclusive swimwear that mixes timeless staples with the hottest seasonal drops. From barely-there cheeky bikinis and supportive high-waisted sets to curve-hugging one-pieces and vibrant prints, every piece is designed so you can mix, match, and own the beach (or pool, or vacay brunch). I love collaborating with influencers and our amazing community—check out our collabs and customer features to see the magic!
Hey, I’m Jake — a.k.a. the Wolf — the operations guy who keeps the magic running smoothly behind the scenes. I handle influencer partnerships, supply chain, and making sure every order ships fast and flawlessly. They call me the glue that holds the team (and the chaos) together.
We're incredibly grateful for our incredible customers who believed in us from day one. We started small—packing orders from our parents' basement—and thanks to your support and our nonstop hustle, we've grown into our dream warehouse space, our second home where every new drop comes to life.
Etherealf™ is for every day + for everyone.
Bold bikinis. Confident curves. Endless summer energy.
Britt and Jake